JULISSA MARTINEZ
DIGITAL MARKETING
SPECIALIST
In her role at Keck Legal, Julissa Martinez oversees the Digital department, where she develops content strategies, manages social media platforms, and creates email campaigns to engage audiences and drive growth. She is also responsible for analyzing performance metrics and adjusting strategies to optimize results.
Julissa graduated in the spring of 2025 with a Bachelor’s degree in Marketing from Kennesaw State University.
With a strong background in digital marketing, Julissa has experience working with a variety of organizations to develop and implement multi-channel marketing strategies. She has created and managed content across social media platforms, produced email marketing campaigns, and optimized website content to improve search engine performance. Her expertise in photography and graphic design allows her to blend visual storytelling with brand identity, creating engaging and cohesive marketing materials that resonate with target audiences.
Her diverse skill set, including content creation, analytics, and design, allows her to approach marketing with a well-rounded perspective, ensuring effective and cohesive brand communication.
Education:
- Chattahoochee Technical College: Associate of Design & Media Production; May 2021
- Kennesaw State University: Bachelor of Business Administration in Marketing, Minor in Advertising and Digital Media; August 2024